Your Dollars = Your Voice
PLEDGE to avoid a business, drop a subscription, write a customer complaint — MAKE YOUR VOICE HEARD. Big business is owning the government, and WE THE PEOPLE are funding them.
TAKE ACTION only when there are enough voices to be heard, to make a difference. When a campaign reaches its pledge quota — MassMovement status — every pledger gets a coordinated-day notification to act. A tidal wave hits: a massive, simultaneous action that can't be ignored.
put your money where your mouth is
Active Campaigns
How it works
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1. A campaign is created
Anyone can create a campaign. MassMovement calculates the pledge threshold based on meaningful impact — grounded in the actual customer base and the proven thresholds where collective action tips outcomes.
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2. People pledge — conditionally
Your pledge is conditional. You only cancel if the threshold hits. No one acts alone. No risk of cancelling for a movement that doesn't materialize.
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3. Threshold hits → everyone cancels the same day
When pledges reach MassMovement, every pledger gets an immediate Take Action notification. The synchronized action creates economic pressure and a visible signal companies can't ignore.
Your dollars count. Where they go matters.
A coordinated cancellation can make a difference
- Cancel A Subscription
Streaming, software, news, gyms, telecom, memberships. - Pause Your Spending
Skip a month, walk past the store, take a break from the brand. - Send A Complaint
Coordinated inbox pressure to customer service and execs. - Avoid The Brand
Buy the alternative for a defined period. - Public Reviews
A wave of honest reviews on the same day on Google, Yelp, Trustpilot. - Switch Providers
Take your business to a competitor — and tell the company why. - Tell Five People
Word-of-mouth costs them future customers. - Anything That Costs Them
If it shows up on their dashboard, it can be the action.
Your voice counts when it moves with others.
Mass action only works if everyone moves together. Pledge, wait for the threshold, then act on the same day. That's Power.